Guest Blog: Taking Action for Healthy Kids

AFHK Logo Never Stop Exploring Guest Blog by Deb New, mom and director of communications, Action for Healthy Kids

It’s no secret that we have an obesity epidemic, especially when it comes to our kids. Like The North Face, we here at Action for Healthy Kids are all about helping kids develop healthy habits for a healthy lifestyle. If we don’t help our kids eat right and be active, they’ll be the first generation to live short lives than us – their parents. We cannot let this happen!

The North Face thought you might be interested in knowing a little about us and how you can “Take Action for Healthy Kids”! We’re the nation’s leading nonprofit and largest volunteer networking working with schools and families to help kids learn to eat right, be active every day, and be ready to learn. We do this with 20,000 volunteers, a national network of 70+ partner organizations, and generous supporters like The North Face. Last school year, we reached 4.5 million kids in 9,200 schools across the country.


We still have a long way to go. However, with the support of leading organizations like The North Face, that recently joined our movement with a $30,000 donation to help more kids get up and get moving, we are making a difference. Thank You, The North Face!

Did you see Ultramarathoner Dean Karnazes cross the finish line of the LIVE! with Regis and Kelly Run Across America on Tuesday? We are honored to have been the beneficiary of this unique awareness and fundraising campaign to combat childhood obesity and to inspire more Americans to get moving and live active lifestyles.

You can get a glimpse of our impact in the Click for Kids Facebook contest. Watch a video about Action for Healthy Kids, and when you vote for us, Northwestern Mutual Foundation will donate $10 to us. You can also join our Facebook page to hear stories and learn more.

GA-Boy jumping rope 
We’re creating change from kindergarten through high school by helping schools create policies and action plans, and then providing fun and engaging programs that work.

If you’re interested in Taking Action for Healthy Kids, here are some easy ways to get started:

Go to and sign up to receive valuable information.

Check out our Family Corner.

Find other ways you can get involved or make a donation.

Published on May 10, 2011

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